Canton Fair: “Barbecue Furnace Fever” in Global Trade Event
As the ‘wind vane’ and ‘barometer’ of China's foreign trade, Canton Fair (China Import and Export Fair) has always been the focus of global businessmen's attention since its inception in 1957. Since its inception in 1957, the Canton Fair (China Import and Export Fair) has always been the focus of attention of global businessmen. Every spring and autumn, buyers from all over the world gather in Guangzhou to look for quality products and opportunities for cooperation. In recent years, the seemingly unusual category of barbecue grills has become a frequent highlight of the exhibition area, reflecting the innovative vitality of Made in China and the changes in global consumption trends.
portable charcoal grill, 22 inch kettle grill and square fire pit : Canton Fair on the ‘star product’
in the Canton Fair household appliances, outdoor products and other exhibits, 22 inch kettle grill barbecue grill figure is almost ubiquitous. From the traditional charcoal models to intelligent electric grilling equipment, from portable charcoal grill camping stove to large commercial grills 22 inch kettle grill and square fire pit, Chinese companies with diverse designs and technological breakthroughs, this category to a new level. For example, Foshan Nanhai KEYO BBQ Industry Co., Ltd's ‘zero-smoke environmental protection 22 inch kettle grill’ uses secondary combustion technology to retain the flavour of charcoal grilling and reduce smoke emissions by 90%, attracting a large number of European and American environmentalists to pay attention to. The enterprise has 21 years of experience in barbecue grills, this time also launched their trump card products and various new styles. Such as portable charcoal grill, 22 inch kettle grill and new square fire pit.
square fire pit is also useful in a family, and KEYO make new design of the square fire pit is very popular by friends from different countries.
Style Innovation Drives Market Breakthrough
The popularity of portable charcoal grill, 22 inch kettle grill and square fire pit is not by chance. With the rise of the global outdoor leisure economy and the continuous fermentation of the traditional food culture in Europe and the U.S., the demand for barbecue equipment for family gatherings and camping and picnic scenarios has surged. KEYO has keenly captured this trend and demonstrated its all-around innovations from appearance upgrading, energy-saving design to scenario adaptation at the Canton Fair. A European buyer said, "portable charcoal grill, 22 inch kettle grill and square fire pit made in China are not only competitively priced, but also far more functional than traditional products, which is exactly what we are looking for in a quality supplier.
Global Grill Market Pattern from Canton Fair
Behind the square fire pit fever at Canton Fair is the deep accumulation of China's supply chain. The Pearl River Delta and Yangtze River Delta regions have gathered a large number of barbecue grill manufacturers, forming a complete industrial chain from parts production to whole machine assembly. Through the Canton Fair platform, Chinese enterprises can not only dock the high-end market in Europe and the United States, but also open up emerging markets in Southeast Asia, the Middle East and Latin America. Data show that during the Canton Fair in 2023, orders for barbecue grills increased by 35% year-on-year, confirming the global competitiveness of ‘Made in China’.